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- Extending service into the lives of clients through automated instruction, accountability, and tracking
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- Building loyalty by providing a behavior based community that dramatically improves clients results
Current research demonstrates that lifestyle-related illnesses such as obesity can be spread from person to person in a social network. In fact, an individual's lifestyle decisions are more likely to be influenced by a friend through remote communications than a neighbor who is only an acquaintance.
These recent findings are increasingly being taken into account by change leaders who want to achieve the highest level of results for their organizations and by public-health agencies and employers developing comprehensive wellness plans.
Just as obesity is socially contagious, healthy lifestyle decisions can also be spread within a social network. ChangeLeader was developed on this principle. By providing a comprehensive social networking platform to facilitate accountability and support, ChangeLeader gives those leading others in behavior change a powerful new solution that generates an unequaled level of results. Individuals unfamiliar with social networking frequently downplay its potential. With the countless ways we all stay connected, is there really any way for change leaders to meaningfully connect with clients and not get lost in the clutter of online communications? The answer is yes.
By encapsulating and leveraging the social networks of FaceBook, Twitter, YouTube, and the blogosphere, ChangeLeader facilitates a level of round-the-clock accountability and support for behavior change that has never been available before.
With more and more individuals incorporating social networking into their daily communications with others, change leaders who do not utilize the benefits of these online tools will be hindered in their ability to help their clients. Harness the powerful possibilities of social networking by deploying ChangeLeader.